Debbie Evans

Imagine two people starting an online business. The first has 10,000 social media followers. Their posts get hundreds of likes, their videos occasionally go viral, and their profile looks impressive enough to make a marketing agency jealous. The second has just 100 customers. No viral videos. No impressive follower count. No strangers commenting with fire … Read more

There was a time when affiliate marketing seemed almost ridiculously simple. Find a product. Grab your affiliate link. Put it somewhere people might click. Repeat until money appears. Okay, it was never quite that easy. But for years, much of the advice surrounding affiliate marketing revolved around getting more links in front of more eyeballs. … Read more

Somewhere right now, someone is spending $200 on a fancy business planner, researching the perfect logo, and watching their seventeenth YouTube video about how to become an entrepreneur. Meanwhile, someone else just made their first $35 helping a small business owner clean up a messy spreadsheet. Guess which one has an actual business? There’s a … Read more

Somewhere right now, someone is earning money from a digital product they created six months ago. Someone else is collecting commissions for recommending software they genuinely like. A retired teacher is selling lessons online, a hobbyist is building a community around an unusual interest, and a small business owner is finding customers without ever opening … Read more

Blogging can be a great way to position yourself as an authority and create customer loyalty – if you’re willing to devote the time necessary. Follow these 9 Tips for Better Business Blogging and you’ll be more successful! 1. Forgo the advertorial dribble. Decades ago some bright entrepreneur realized that if he wrote his sales … Read more

Ouch! You’ve got a great product. In fact, there’s never been another product like yours in the history of the world. Your product is going to sell like GANGBUSTERS because, well, because you just know it will. Because it has to. Because you just sunk the last 6 months and several thousand dollars into building … Read more

You read a book and a week later you hardly remember a thing. You watch a video and a day later it’s lost from your memory… The fix? Always write down your three biggest takeaways from anything nonfiction that you read or watch. Keep a notebook or file just for this purpose. Review it often. … Read more

You’re just starting out and your list only has 500 or 1,000 people. While it’s true you would gladly trade your small list for one that’s 100 times bigger, it’s also true that if you treat your little list right, you can still make really good money. How does that work? By getting personal. First, … Read more

There is a thought in online marketing that if you just get the mechanics right, then everything will fall into place and you’ll get rich. I’m not here to dispute that. Rather, I’d like to suggest that mindset plays a bigger role than most people think. After all, if thoughts are things – and quantum … Read more

Here’s an interesting case study from a guy in the US. It seems he’s something of a big name in his day job, so he wanted a way to make extra money online without ever revealing his real name. He’s found a twist on the marketing method we all know and love – list building … Read more